It all began in 2015, when our founder, Riad Zreik, started offering free business advice to friends and colleagues looking to explore opportunities in Saudi Arabia. Through his frequent travels and meetings with entrepreneurs, investors, and commercial leaders across the Gulf and Europe, he realized that many faced the same challenges—navigating Saudi regulations, handling government relations, and building reliable local operations.

Encouraged by the professionals and businesspeople he met along the way—who often said, *“You should turn this into a real service”—*he officially launched Saudi Business Hub in 2020.

What started as casual guidance quickly evolved into a full-service platform helping companies not only enter the Saudi market but also grow and operate with confidence.

Today, SBH is a trusted partner for over 100 companies, known for its hands-on support, local insight, and strategic expertise.